Lamborghini Invading China, Winkelmann Says (9.21.11)

21 09 2011

Lamborghini Gallardo Super Trofeo Stradale

Lamborghini CEO Stephan Winkelmann said in a new interview Wednesday (9.14.11) that the exotic car company expects to see sales equaling its sales in 2008 by early 2013 (this is a good thing), he says. Sales have dropped from 2,430 in 2008 to 1,013 in 2010. In help to regain it’s work, Lamborghini will be concentrating on China’s economy.

“China is likely to be our biggest market this year, depending on sales in the next few months in our current top market, the United States.”

“However, equal sales in the two countries this year, adding in the faster growth in China, will make the nation our number 1 market definitely next year, easily,” Winkelmann said.

Within the first eight months of , Lamborghini sold close to 200 of its cars in China, equal to the total for last year, when sales skyrocketed 150 percent year-on-year. Clearly a bright sign for Lamborghini.

“The sales rise of the past five years for Lamborghini far exceeded the company’s expectations,” Winkelmann said.

Winklemann also said that by the end of 2011 Lamborghini plans to have 20 dealers across China. The company will continue its invasion in China and increase investment in marketing and services next year.

Overall, seeing that China’s market is expanding so well, I do see a bright future for Lamborghini in China’s fast, growing economy.

Oh, and by the way, that Lambo is the brand new Lamborghini Gallardo LP 570-4 Super Trofeo Stradale, if you were wondering.